BASED GENERAL STORE WEBSITE DESIGN
Based General Store, located in Portland, Oregon, is a versatile brick-and-mortar establishment offering four unique components: a delightful flower shop, a welcoming café, a trusted news agent, and a bustling market. Beyond its retail functions, Based General Store serves as a dynamic creative center, providing opportunities for individuals to engage in learning sessions, events, workshops, art exhibitions, and various other activities.
BASED GENERAL STORE WEBSITE DESIGN
Based General Store, located in Portland, Oregon, is a versatile brick-and-mortar establishment offering four unique components: a delightful flower shop, a welcoming café, a trusted news agent, and a bustling market. Beyond its retail functions, Based General Store serves as a dynamic creative center, providing opportunities for individuals to engage in learning sessions, events, workshops, art exhibitions, and various other activities.
BASED GENERAL STORE WEBSITE DESIGN
Based General Store, located in Portland, Oregon, is a versatile brick-and-mortar establishment offering four unique components: a delightful flower shop, a welcoming café, a trusted news agent, and a bustling market. Beyond its retail functions, Based General Store serves as a dynamic creative center, providing opportunities for individuals to engage in learning sessions, events, workshops, art exhibitions, and various other activities.

Shipped 2024
basedgeneralstore.com
PROJECT OVERIVEW
I collaborated closely with the Chief Marketing Officer (CMO) and CEO to achieve our primary objective: captivating and engaging visitors while enticing them with exclusive updates and seamless online shopping experiences. Our vision was for the website to serve as a magnet, attracting visitors to both our virtual and physical stores
Our goal was to showcase Base General Store as more than just a typical shop; it's a vibrant community hub where customers can explore a diverse array of offerings. From the charming flower shop to the bustling news agent, and the delightful market and cafe, there's something for everyone.
In addition to developing the website, we also gave the Based General Store logo a makeover, infusing it with Americana charm and a nostalgic retro vibe. This redesign perfectly captures the essence of the general store's transition to the online world.
Keep an eye out for the official website launch, where I'll delve into the frameworks we used to tackle this project.
Shipped 2024
basedgeneralstore.com
PROJECT OVERIVEW
I collaborated closely with the Chief Marketing Officer (CMO) and CEO to achieve our primary objective: captivating and engaging visitors while enticing them with exclusive updates and seamless online shopping experiences. Our vision was for the website to serve as a magnet, attracting visitors to both our virtual and physical stores
Our goal was to showcase Base General Store as more than just a typical shop; it's a vibrant community hub where customers can explore a diverse array of offerings. From the charming flower shop to the bustling news agent, and the delightful market and cafe, there's something for everyone.
In addition to developing the website, we also gave the Based General Store logo a makeover, infusing it with Americana charm and a nostalgic retro vibe. This redesign perfectly captures the essence of the general store's transition to the online world.
Keep an eye out for the official website launch, where I'll delve into the frameworks we used to tackle this project.
Shipped 2024
basedgeneralstore.com
PROJECT OVERIVEW
I collaborated closely with the Chief Marketing Officer (CMO) and CEO to achieve our primary objective: captivating and engaging visitors while enticing them with exclusive updates and seamless online shopping experiences. Our vision was for the website to serve as a magnet, attracting visitors to both our virtual and physical stores
Our goal was to showcase Base General Store as more than just a typical shop; it's a vibrant community hub where customers can explore a diverse array of offerings. From the charming flower shop to the bustling news agent, and the delightful market and cafe, there's something for everyone.
In addition to developing the website, we also gave the Based General Store logo a makeover, infusing it with Americana charm and a nostalgic retro vibe. This redesign perfectly captures the essence of the general store's transition to the online world.
Keep an eye out for the official website launch, where I'll delve into the frameworks we used to tackle this project.
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